Work that gets found.
Selected programs across AI search, SEO, paid media and digital PR, from enterprise brands to local businesses.
AI share of voice by platform
Apparel-design campaign. Choose a tracked prompt.
Share of voice = brand mentions ÷ all brand mentions in the AI answer. Both tracked prompts include the brand name.
Visibility matrix
Select a dot to see what each AI platform returned.
| Campaign | AI Overviews | ChatGPT | Gemini | Perplexity | |
|---|---|---|---|---|---|
| AI logo maker | – | – | |||
| AI flyer generator | – | – | |||
| Business card maker | – | – | |||
| Hoodie designer | |||||
| Resume builder | – | ||||
| Mood board | – | – |
Filled dot: brand visible. Open dot: tested, not visible yet. Dash: not tested. Number: best position.
Enterprise GEO & AEO program
The challenge
Get a flagship enterprise brand mentioned, cited and linked inside answers from ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews, and prove it with data.
The approach
Designed prompt-testing frameworks scoring intent, semantic depth, entity usage and formatting; built scalable prompt libraries; directed off-page SEO and digital PR; and managed 5+ vendors and 4+ freelance writers.
Directory listings built for AI search
The challenge
Earn trusted placements for Firefly's AI generator tools in the places search engines and AI assistants both read, without the spam risk of old-school directory blasts.
The approach
I screened directories by authority, traffic and AI-visibility score, used a backlink-gap audit to find directories that listed competitors but not Firefly, and wrote unique listings that pair the brand with each target keyword. Submissions were staggered, and open comment sections became a second source of links.
Only directories worth an AI's attention
Every prospect is also screened for site traffic, AI-visibility score, topical fit and spam risk. A backlink-gap audit surfaces directories that list competitors but not the brand.
Brand + keyword, side by side
Create anime-style characters and scenes with Adobe Firefly's free AI anime generator using text prompts or reference images.
VIEW TOOL ↗Unique copy for every listing, with the brand name next to the target keyword so AI models connect the two. Two or three tracked AI prompts are woven in, without keyword stuffing.
Steady, staggered publishing
Live listings carry the keyword in their FAQ sections, a product image, and a button linking to the product page.
One reply, two product links
Directories with open comments allow helpful one-sentence answers that link related tools, earning extra links with no added outreach.
Hyper-local paid media & lead generation
The challenge
Drive more qualified leads for a regional business without inflating acquisition costs.
The approach
Led multimedia content creation and A/B testing, and ran hyper-local, multi-channel paid campaigns tuned for relevance and quality.
More projects
Cold pitches that actually get answered
Full-cycle digital PR and link acquisition, with refined targeting and messaging to secure high-quality placements.
Portfolio-level advertiser coaching
Advised advertisers on targeting, creative testing, budgeting and scaling, and led A/B testing across multi-channel paid social.
From unranked to page one for “nano blading”
A newer brow beauty bar wasn't ranking for “nano blading” while its competitors were. I paired an on-page overhaul (meta title and description, a keyword-rich product page URL, and internal links from related pages) with digital PR, guest posts and backlinks.
Your brand could be next.
Tell me where you want to show up.